Three clear offers. No vague "let's discuss your needs." A client should be able to look at this once and know exactly what they'd get and what it costs.
These flat rates map back to your $20-40/hr range — they're just packaged so a client never has to guess at scope or hours.
| Tier | Implied Hourly Rate | Why This Price |
|---|---|---|
| Tier 1 — $400 | ≈$20/hr × 20 hrs | Priced at the floor of your range. Low enough to remove hesitation for a first project, high enough to filter out clients who won't value the work. |
| Tier 2 — $1,200 | ≈$30/hr × 40 hrs | Your core offer, priced at the middle of your range. This is the number you should be most comfortable saying out loud in a discovery call. |
| Tier 3 — $2,500+ | ≈$35-40/hr × 65+ hrs | Priced at the top of your range because compliance work carries more risk and requires more precision — and because clients needing this tier have higher budgets by definition. |
Don't pitch Tier 3 cold. Most clients enter at Tier 1 or Tier 2 and graduate once they trust your work.